Work-Life Strategies & Solutions

On the Evolution of Work Systems in the Digital Economy

Tag Archives: Video

Facebook Marketing for Financial Advisors: Facebook Live

Facebook marketing for financial advisors, Facebook Marketing for Financial Advisors: Facebook Live
Facebook marketing for financial advisors is the new frontier. Here are 5 tips that will help you rock your next Facebook Live (or host your first one)!

There are more than two billion monthly active users on Facebook.  

That’s just one of many eye-popping statistics about the popular platform, according to statisa.com. And business owners who are using Facebook Live broadcasts strategically are winning greater visibility and more clients. Facebook marketing for financial advisors is something worth exploring, especially now that the Facebook algorithm is boosting live videos.

Why should advisors use Facebook Live?

Your personal Facebook page is filled with warm leads. Going live can help you stand out from the crowd, build relationships, and turn those leads into clients. If you observe those who host successful Facebook Live broadcasts, you will notice that most of them do three things. They offer high value, create engaging content specific to their target audience, and do Facebook Live broadcasts consistently. 

If this post is giving you a bit of anxiety, I get that, too.

Facebook Live can be scary. Pre-recorded videos feel safer. You can do multiple takes, and if you fumble your words or say something not-so-perfect, you can simply edit it out. There’s comfort in being able to press “re-do” until you’ve captured the video exactly the way you like it. Read more of this post

The Challenge of Telework Consulting and a New Direction for Me

During the course of blogging about telework and topics related to modern work-life issues, people who’ve recently connected with me have received the impression that I “have it made,” making a living doing what I love. This isn’t the truth, so I’m setting the record straight about my experience with, and understanding of, consulting in the area of facilitating remote work arrangements at organizations. Additionally, as I hinted about undertaking a personal YouTube content creation project in an earlier post, I’ll hereby provide readers with more information about this as I’ll be integrating it as new subject matter in this blog. Read more of this post

Video to Introduce a Concept: Yay or Nay?

Online collaboration tools empower us by providing the opportunity to maintain a presence in multiple locations at once. This concept is illustrated by the latest video created by the Flipside Workspace team. To truly appreciate the rich scenery and immersive experience however, don’t just watch the video… give Flipside a try! Having done so myself, I can tell you that this platform holds special appeal to untold numbers of Generation X and Y members who’re already adept at navigating interactive virtual environments. In other words, we can take to this like a fish takes to water.

Lisa Duncan | Alternative Workstyle Enthusiast

Sometimes when working in an alternative workstyle, you really do need to be in two places at once.  As a consultant, it’s the only way to be productive AND responsive to your geographically dispersed clients.

Readers of this blog know we created Flipside Workspace as the online collaboration platform for the consulting arm of Duncan+Coleverria, Inc.   It’s worked so well for us, we’re slowly opening it up to other companies and small businesses.  We decided to approach the introduction of Flipside Workspace using video, since most people have difficulty grasping the concept of using virtual worlds in a business setting.

It’s too early to tell if we’ve been successful, but we did have a lot of fun creating this.  We put our blood, sweat, and tears into making it just right.  Soon, Anna Marie (AKA The Awkard Gawker) will be writing about how we put this together in…

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