Work-Life Strategies & Solutions

On the Evolution of Work Systems in the Digital Economy

Category Archives: Maintaining a professional online presence

A Personal Note & Sober View of Online Business Headaches: Reputation Management & Cybersecurity

The benefits of online businesses have always been clear to me (e.g., the freedom and flexibility, the broad reach to potential faraway customers, etc.). However, recently I noted some massive issues online business owners face – reputation management and cybersecurity.

Internet mobs can destroy someone’s livelihood for years, and an unpopular or misconstrued Tweet (along with bad luck perhaps) can spark their wrath. Such missteps are related to innumerable topics – too many to list. So, I’ll visit the issue of bringing up politics in professional communications for business owners (but much applies to job seekers and employees alike) as I’ve previously discussed it from another angle.

Reputation management: Politics

Business owners must be wary of expressing political views in ways that don’t mesh with their customer base. I don’t know how often cases like this happen but one of my survey respondents wrote that merely unveiling your political affiliation can alienate customers: Read more of this post

Thoughts on Hitting the Blogging Wall and this Blog’s Future

For those who’ve thought about blogging in a professional capacity but haven’t committed, this post may be relevant to your concerns.

Churning out content regularly and frequently is challenging if you’re not adept at creating something out of nothing. For me, content creation hinges on self-education – including engaging in experiences and time-consuming content consumption. It’s helpful to have information to reflect on and synthesize prior to forming and presenting my thoughts and ideas. Additionally, I prefer to front-load research (content consumption) because the problem with “winging it” is life happens, and you’re not guaranteed to have a consistent amount of free time to sufficiently read and research along the way. Read more of this post

My Return to Blogging and Resolve to Use Time and Social Media Efficiently

During my hiatus, I reassessed my endeavors. One of the joys of maturing involves reconciling lofty dreams that drive you with life’s realities. Dreams keep life from seeming bleak and boring though awareness of time passing by compels you to estimate your chances of achieving them. For instance, I too wish to discover some way, within my own capabilities, to avoid trading time for money. However, realizing I might be wasting time thinking about this, I settled on hope that perhaps someday I’ll have an epiphany (and then I’d share it with you).

However, there are practical steps I can take to decrease wasted time. I thought about what good, realistically, could come of efforts to present myself as a professional online. Like many issues in life, potential results depend on many variables. Some tips follow. Read more of this post

A Practical Reminder From My Peer Mentor: Don’t Argue With Idiots

Never argue with a fool; onlookers may not be able to tell the difference. ~Mark Twain

Even while intending to enjoy a quiet evening surfing the Internet, today’s increased interconnectivity means higher chances of interacting with people who’re very different from you (e.g. at different developmental stages with different capacities to understand various subjects). Unexpectedly, you may find yourself slipping into a debate and committed to seeing it through to the end.

Read more of this post

Social Media Platforms That Consolidate Your Other Social Media Activities

Over the past few months I’ve learned more about various social media tools by sitting in on classes offered in my region through 530 Media Project. Michelle Rogers, content editor at The Record Searchlight/Redding.com, facilitated these classes. By participating, I learned about some platforms that consolidate your activities on other social media sites to give you an overall view (including statistical analysis) of your activities. In this post, I’ll introduce a couple of them: RebelMouse and Klout.

RebelMouse

RebelMouse merges the content you share or like on Facebook, Twitter, Instagram, Tumblr, RSS feeds, Pinterest, Flickr, Google+, and LinkedIn. What you receive is an attractive magazine-like, social front page display of your online presence. See what mine looks like below (click to enlarge). Read more of this post

Ways to provide interesting, engaging content if you’re too busy to blog

Those of you who blog may identify with the struggle to post consistently. If you blog to promote yourself as a professional as I do however, posting inconsistently and taking a bunch of blogging hiatuses gives the impression that you’re flaky and unreliable. Not maintaining a consistent online presence also means that you may fall off of people’s radar. If you’ve been following this blog since its inception, you know I’m guilty of the above. We bloggers may understand each other’s struggles with consistency. Life happens, which means being super busy sometimes or needing a break to enjoy life without being tethered to technology at other times.

Over the course of my journey as a blogger however, I’ve picked up a few methods for providing content that are less labor intensive. Yes, I’m talking about curating content. By taking this route, you can get away with writing a brief but meaningful introduction or comment about the content you’re featuring and then letting the content do the rest of the talking. In this post, I’ll share a list of methods that go beyond well-known tactics such as reblogging someone else’s post or introducing infographics.  Read more of this post

%d bloggers like this: