Work-Life Strategies & Solutions

On the Evolution of Work Systems in the Digital Economy

Category Archives: innovation

Becoming an Industry Disruptor: What We Can Learn from Transportation Startups [Infographic]

The following content was submitted on behalf of The Zebra.

There are words and phrases that float around the business world that just seem to catch fire. Suddenly, you seem to see them everywhere. For a period of time it was “out-of-the-box thinking” and then “paradigm shifts.” Later we saw everyone talking about “leverage” and more recently: “agility.”

But one of the newest and most exciting buzzwords in industry today is “disruptor.” Now startups and entrepreneurs all over the globe are using this term in their pitches and elevator speeches to give investors something to be excited about. But what does it actually mean to disrupt an industry and why is it so desirable? Clearly, the most profitable part of disruption is that there is already an established customer-base for your innovation – but what else does this concept offer?

Below we see the answer through the lens of transportation startups and how they are working within their established industry to leverage their own agile companies toward paradigm shifts by using out of the box thinking.

Taking a look, we can see how ride-share companies like Uber are less rogue than you might think, and how traditional car manufacturers, whom one would think likely tend to stand strong against any outside innovation, are actually investing heavily in them. This might reflect the idea that while a new disruptive idea should be prepared to expect pushback from established companies, any idea that is truly worthwhile will get those same industry leaders on board.

Another good lesson that can be gleaned from transportation disruptors is how to establish the right angle. Looking for specific pain points like cost (in the case of new cars) or convenience (in the case of traditional taxi services) has given ridesharing services a leg up. What are the difficulties your targeted consumers face?

Below, check out all the facets of disruption that you can learn through interfacing with transportation startups. Maybe YOUR next word will be the one that everyone is using in their pitches.

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Robots and Drones Saving Lives in Disaster Areas [Infographic]

This infographic, which was created by EKU Online, covers the potential benefits of robots and drones in the service of saving lives wherever natural disasters occur. According to this infographic:

Though drone regulations are currently tight, according to an article by U.S. News, “The FAA [Federal Aviation Administration] projects the eased regulations could generate economic returns of more than $82 billion over a 10-year window, while potentially creating more than 100, 000 jobs.” With the No. 1 concern with UAS technology being safety, professionals skilled in safety, science and emergency management will be ready to solve the nation’s problems concerning disaster aid and relief.

Via EKU Online: Read more of this post

10 Secure File Sharing Options and Tips [Infographic]

The following content has been submitted on behalf of Panda Security.

Many businesses, large and small alike, have gone paperless. What does it mean exactly to go paperless? Because technology is so prevalent and accessible, many companies choose to exchange and archive information in the cloud, or digitally.

The cloud is made up of a multitude of Internet-based services, such as Google Drive and Microsoft OneDrive. These services allow trading and storage of data simply through the Internet. This means that multiple people can edit one document at a time. Even more conveniently, the same document can be opened from any computer with an Internet connection.

So, why are corporations making the switch to online file sharing?

A benefit of file sharing is its ability to centralize your company’s data. The juvenile game “Telephone” demonstrates the importance of streamlining communication. In the game, children sit in a circle or a long line. The first person picks a word or phrase and whispers it to the person adjacent them. This continues until the last person has to say it aloud. Often, the initial phrase has devolved into something completely different through small variations in each whisper.

Like the game, the flow of communication in the workplace can easily be twisted or misunderstood as it travels from person to person. Storing information digitally mitigates these communication errors because employees can access the same data — they don’t have to rely on coworkers to relay the information.

If you’re interested in learning more about file sharing, Panda Security has put together 10 secure file sharing options and tips. Scroll through the infographic below to discover file sharing advantages, risks, and services. Read more of this post

15 Tips to Optimize for the App Store [Infographic]

The following content was submitted on behalf of CleverTap.

Search engine optimization is a widely accepted strategy for successfully driving organic traffic to websites, but how are companies driving traffic to their mobile apps? Although Google has been around for over 20 years, marketers are still trying to navigate its complexity. the App Store, only 10 years old, is no closer to being figured out. Although this may seem like a bleak and discouraging point of view, there are many bright minds working around the clock to make incremental revelations about app store optimization.

From the most obvious factors of the app store listing, such as the logo, title, and screenshots, to the pricing, compatibility, and updates, CleverTap has compiled 15 actionable tips. When considering how best to navigate the app store for your mobile marketing strategy, implement these tips for a boost in app downloads and subsequent usage.

Via CleverTap

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Special Feature: Protecting Intellectual Property: An Easy Guide for Startups

Written by Todd Baker

Edited by Lynn Patra

This article was originally published on UpCounsel.

 

What Is Intellectual Property?

Intellectual property (IP) is a general term for the rights recognized by Nigerian law for creations of the mind, including:

  • Patents – rights granted to inventors for novel and useful inventions.
  • Trademarks – rights granted to businesses relating to the branding of their goods and services (company, product and service names).
  • Copyrights – rights granted to authors for tangible expressions of ideas (art, literature, music, software code, architectural plans).
  • Trade secrets – rights granted to businesses relating to their unique and valuable intangible assets (business processes, client and customer lists, procedures, practices, formulae, research notes, market data).

Types of Patents

There are three types of patents that every startup should be aware of: Read more of this post

The Rise of the Robot Nurse [Infographic]

As a natural follow-up to the previous post on designing technology for the aging population, the following infographic, which was submitted by Circa Interactive, describes the rise of robot nurses. This infographic was originally created by Ohio University’s Masters of Science program in nursing.

Via onlinemasters.ohio.edu/masters-nursing:

As technology continues to advance and become cheaper and more accessible, its uses are increasingly benefiting human workers in the healthcare industry.Globally, medical professionals are experimenting with ways in which robots can fill growing caps in the healthcare workforce. These experiments are becoming increasingly important: U.S. Census Bureau estimates indicate nearly 25 percent of the population will be 65 or older by 2060, meaning demands for more care will be imminent.

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Special Feature: Everything You Need to Know About Software Patent Applications

By UpCounsel Contributor

Edited by Lynn Patra 

You have a great new idea for what you hope is the next big app. You did your research and you could not find anything out there that is even remotely similar. You have brought together investors and are working with a team of developers and now you are wondering whether you can protect your idea by securing a patent. But is it patentable? Can you patent an idea for software? Read more of this post

Designing Technology for the Aging Population [Infographic]

The subject of adapting technology to facilitate ease of use and play a supportive function in older adults’ daily activities is an important one, especially given the large numbers of aging adults in the population. That’s why I found the following infographic so informative. This infographic was submitted by Circa Interactive and created by USC Leonard Davis School of Gerontology under the Master of Arts in Gerontology (MAG) & Master of Aging Services Management (MASM) online program.

Via gerontology.usc.edu:

While many older Americans use technology, it’s rarely designed with them in mind. Discover what people are predicting about the adoption of technology by Americans over age 65, barriers to usage, and strategies to engage seniors with technology.

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A History of Projections About the Future of Work [Infographic]

Now the following infographic is very interesting as it illustrates various projections (both optimistic and pessimistic) about ways in which technological advancement would affect our lives. In doing so, the creators of this infographic argue that many of these have not come to pass. With that said, there are various points that you might agree and disagree with. Personally, I don’t think conceiving of public education as a “protracted imprisonment” is too far off the mark. Ha!

However, take a look at this and let me know what you think! Read more of this post

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