Work-Life Strategies & Solutions

On the Evolution of Work Systems in the Digital Economy

27 Digital Signage Content Creation Tools

This article was originally published at Enplug.com

Get noticed with the right digital signage content creation tools

Digital signage content can help you get your message out, but it only has an impact on your business and team if it’s relevant and compelling. Luckily, turning your content strategy into memorable visuals that get noticed doesn’t have to cost a lot or take hours of time.

Want to know the secret to creating great content, even if you don’t have a graphic designer on staff? Use the right tools. That’s why our list of 27 digital signage content creation tools is a must-have for anyone managing screen content.

Types of Signage Content

You probably already have some of these content tools, but have never thought of using them for screen content. Others are free and low-cost applications that take the headache out of creating original content like videos, graphics, web pages, analytics and social media. And others help you repurpose the content you use elsewhere to share it in a screen-friendly format. Read more of this post

Why Use Route Optimization Software?

With route optimization software you’ll spend much less time planning – and the routes produced will be far superior to manually created routes.

For a mobile workforce, route optimization is the process of determining the most efficient routes, in terms of cost, resources and time. All other relevant factors such as order and driver restrictions, as well as the various workflows of a particular business are also factored in.

The aim is to maximize efficiency and fulfil more orders: getting to more addresses with fewer resources. This allows businesses to save time, costs and ultimately increase their revenue.

With route optimization software, your business will:

  • increase earnings by 10-30% simply by allowing you to complete more orders,
  • improve employee productivity and customer satisfaction,
  • cut operating costs and overtime by 30%.

Using a map, or any other manual means, to create optimized routes is incredibly difficult and time-consuming. As the number of drivers and orders increases, the complexity of the task of dividing up the work accurately and efficiently grows exponentially. Read more of this post

What Are the Sunday Scaries? (+ How to Combat Them!) – Infographic

Lazy Sundays are a thing of the past. With the rise of hustle culture, the gig economy and workplace apps like Slack and email downloaded to our phones, the pressure to work beyond the typical 9-5 can seem insurmountable –– and that bleeds into the weekend.

The unfortunate reality is that many professionals spend Sunday playing catch-up on household chores and worrying about the workweek ahead. This anxiety, nicknamed the “Sunday Scaries,” has been reported in 80% of professionals

Sunday Scaries mostly manifest as anxiety, but those affected have also reported insomnia and depression, with these feelings increasing throughout the day and peaking in the evening. 

But, luckily, the Sunday Scaries aren’t indestructible. By being mindful of our life choices and adopting some helpful habits (journaling, exercising and socializing included), we can help ease this Sunday anxiety and go into the workweek relaxed and motivated. 

This infographic from Bestow provides a jumping off point for how to identify and combat the Sunday Scaries. 

Read more of this post

Creative Advice From 11 of the World’s Greatest Architects [Infographic]

The combination of art and functionality that architecture displays is a direct reflection of the complexity of the field. From sketching schematic designs to determining a building’s spatial form, architects have a diverse and challenging profession. People that have been successful in the specific role require patience, diligence, and originality; these are all qualities that anyone in the creative industry might aspire to learn more about. To help creatives of all kinds learn from architects, here’s a list of expert advice from famous architects across the globe.

With jobs that require creativity and juggling various projects, it’s normal to have days where you don’t feel your creative juices flowing. A common piece of advice circulating the quotes was to write out your ideas and stick to them, regardless of external influences. While others may try to set a limit on the endless possibilities that you can achieve, that shouldn’t be the path you take for yourself. With this idea in mind, here are some of the notable architects mentioned along with the advice they offer.

  1. Frank Lloyd Wright shared that no matter how big or small the project is, your work is important.

  2. Sharon Davis explained that her creative journey was risky and different, but in the end, that aspect could’ve been the reason for its success.

  3. Alberto Campo Baeza focused on the entirety of the project instead of the little mistakes throughout.

  4. Zaha Hadid believed that thinking outside of the box without following the guidelines sometimes is necessary in a creative world.

  5. David Chipperfield stated that if you delegate a large portion of time on something, it’ll result in success no matter what.

Just like all other forms of art, architects have designed pieces that help establish cultural trends from around the globe. Specifically, architects create buildings and landscapes that millions of people see or enter every day. Whether you are creative at work or at home, there is an appreciation for art in all forms and the innovation behind the projects. The quotes below from the well-known architects can serve as inspiration for your next creative endeavor. Read more of this post

Is Imposter Syndrome Costing You Your Dreams? [Infographic]

Do you ever get nervous when sitting in a meeting, or pitching your business to another investor after years of experience in the industry? Slight nerves are pretty normal, but if you’re feeling like you didn’t earn your spot on center stage during any meeting after years of experience, you may be suffering from the imposter syndrome. 

Turns out, even the highest of achievers, like Serena Williams and Tom Hanks, deal with the same extreme case of self-doubt.

The syndrome is reported to have, and continue, to affect 70 percent of millennials. This extreme self-doubt stops you from chasing after your goals and let you feel proud of those you’ve already nailed. But guess what? You aren’t crazy! You’re worthy of the achievements you have earned. You are worthy of your place no matter what stage of life, or your career, you are in. 

This syndrome may deter you from reaching your biggest career goals. If you think you may be dealing with imposter syndrome, Mint created an infographic explaining the different types, how each type may affect your finances, and tips to overcoming it. Push past your self-doubt and push past to conquer anything you put your mind to! Read more of this post

The Gig Economy for Businesses [Infographic]

It’s no secret that the modern workforce is changing. In an era where more value is being placed on workplace autonomy, flexibility and freedom, the gig economy is becoming the new normal. In fact, 36% of workers in the U.S. work in the gig economy (in some form or another). Spurred by technology, the gig economy has helped create a buyer’s market for many job seekers, offering businesses who utilize it’s services the agility businesses need to stay competitive.

It’s likely that you’ve heard of the gig economy as “side hustles” offered through on demand platforms like Uber, Amazon Flex and Postmates. However, the gig economy encompasses a broad range of workers, that are simply “independent.” This means that gig work is everything from rideshare and delivery services to freelance writers, designers, and other contractors.

In the gig economy, there are two sides: that of independent workers and that of businesses who utilize the services of independent workers. To help you better understand the history of the gig economy, how each side works best practices for businesses and independent workers. Startup insurance company, Embroker, put together this comprehensive guide that covers all facets.

For example, in their gig economy for businesses chapter, they cover best practices for startups and companies to best utilize the skills of independent workers. Some of these include:

  • Identifying your needs and skills gaps.
  • Developing a long-term strategy that lets you take advantage of on demand talent
  • Utilizing different platforms like Upwork, Freelancer and others to find experts that work best with your business
  • Different ways to efficiently operate with a blended workforce.

To learn more about these best practices and ways to implement them in your businesses, check out their full guide to the gig economy. Read more of this post

15 Surprisingly Hackable Things in Your Daily Life [Infographic]

Our technology has grown and evolved in such a short time that it’s almost impossible to remember a time before we were able to control our car from our phone. Although this interconnectedness of everything (called the Internet of things) has made our lives much more convenient, it also has left us vulnerable to cyber attacks on the most unlikely of items.

What’s the big deal if someone decides to hack your baby monitor? Well, if someone has access to one of your devices, they can leapfrog across all your connected items and eventually compromise your system.

Check out this infographic from BigRentz to check out the wildest ways the everyday items in your life can be hacked. Read more of this post

How These 3 E-Commerce Companies Work Remotely

This article was originally published by Index Code

 

Software, mobile development, SaaS, and other tech companies that hire remotely are a dime-a-dozen: companies like Stripe, Buffer, and Coffee Meets Bagel are just a handful of those that benefit from working with top developers all over the world. 

 

Remote workers are penetrating virtually every industry, not just technology. A survey by Upwork found that 63% of companies now have remote workers, and 90% of those working remotely plan to continue doing so for the rest of their careers. Even e-commerce companies are shifting to a remote-friendly culture. While it may seem disjointed to design and produce a physical product with a distributed team, these e-commerce retailers, wholesalers, and brands are harnessing the benefits of remote work. Here’s how they do it. Read more of this post

Top Financial Advisor Content Marketing Questions Answered in 280 Characters (or Less)

financial advisor content marketing, Top Financial Advisor Content Marketing Questions Answered in 280 Characters (or Less)

Executive Summary: Financial advisor content marketing is growing in importance, especially as old Search Engine Optimization (SEO) practices fade away and become ineffective. Great content that speaks directly to the ideal client can help an advisor stand out, form relationships, and built trust — even before the first appointment. However, just publishing a few blog posts on your website won’t do the trick. This article walks you through some of the frequently asked content marketing strategy questions that can trip up an advisor. If you have a question that I didn’t answer, please add it in the comments!

We have all read plenty of long articles about why content marketing is a powerful tool for audience-building and business growth. Just on this blog, there’s a piece on financial copywriting, another on financial advisor email marketing, and social media marketing for financial advisors, which all mention the importance of content.

And yet, sometimes you just want quick answers. No trends, no 3 reasons why, no top 10 best practices … just tell me what I need to know!

Well, I have good news. Short answers are exactly what this article is all about!

I have pulled together over a dozen of financial advisor content marketing questions that I hear often, then answered them in 280 characters or less, Twitter-style. Some of these responses were inspired by Joe Pulizzi’s book Epic Content Marketing (which is a quick read and a good source of ideas). Read more of this post

Facebook Marketing for Financial Advisors: Facebook Live

Facebook marketing for financial advisors, Facebook Marketing for Financial Advisors: Facebook Live
Facebook marketing for financial advisors is the new frontier. Here are 5 tips that will help you rock your next Facebook Live (or host your first one)!

There are more than two billion monthly active users on Facebook.  

That’s just one of many eye-popping statistics about the popular platform, according to statisa.com. And business owners who are using Facebook Live broadcasts strategically are winning greater visibility and more clients. Facebook marketing for financial advisors is something worth exploring, especially now that the Facebook algorithm is boosting live videos.

Why should advisors use Facebook Live?

Your personal Facebook page is filled with warm leads. Going live can help you stand out from the crowd, build relationships, and turn those leads into clients. If you observe those who host successful Facebook Live broadcasts, you will notice that most of them do three things. They offer high value, create engaging content specific to their target audience, and do Facebook Live broadcasts consistently. 

If this post is giving you a bit of anxiety, I get that, too.

Facebook Live can be scary. Pre-recorded videos feel safer. You can do multiple takes, and if you fumble your words or say something not-so-perfect, you can simply edit it out. There’s comfort in being able to press “re-do” until you’ve captured the video exactly the way you like it. Read more of this post

%d bloggers like this: